World Shipments of Smartphones
Smartphone sales reached 1.28 billion units last year (source IDC). At the same time, sales of refurbished phones exceeded 225 million units.
5G-enabled phones accounted for 20% of sales in 2020 but 37% in the first quarter this year.
Finally, the average selling price of new smartphones varies quite significantly from one country to another: $ 165 in India, $ 255 in Brazil, $ 376 in China, $ 566 in the United States and $ 611 in Japan.
The chart below shows that the leading brands are very different across countries. Apple is hegemonic in the United States (49% market share) but is a dwarf in India and Latin America.
Huawei has 38% of the Chinese market but does not exist in India, Japan and – unsurprisingly – the United States.
Do you know Transsion? Transsion is the world’s 7th largest smartphone manufacturer. It operates 3 brands: Tecno, Infinix and Itel. It is a Chinese group, leader of the African market.
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